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Outsourcing Comments: What Do You Think?

I’m reading that Automattic, the company behind WordPress and WordPress.com, as well as Akismet and Gravatar, has acquired IntenseDebate. The deal isn’t all that surprising, given the fact that several services offering more or less the same functionality have popped up the last few years. The most notable is probably Disqus, and it is in this sphere that IntenseDebate operates.

For those of you not familiar with IntenseDebate, it is basically a hosted comment solution for your blog, replacing the built-in comment functionality. This means that some features that are not available in, say WordPress, can be added, and that commenters can have one identity for all sites using the service. Other selling points are threaded comments, and e-mail functionality.

I can understand why Automattic acquires IntenseDebate. It is a good complement to especially Gravatar, another hosted service that more or less is the de facto standard for user avatars on WordPress blogs, and several other sites as well. If Automattic rolls out IntenseDebate across WordPress.com, their hosted blog platform, and then adds native support in the next WordPress version, just like they did with Gravatar, they’ll quickly push IntenseDebate forward. I believe it is a sound business decision.

However, I doubt I’ll use any hosted commenting service myself. Avatars is one thing, but the comments are content, and I prefer to have content under my own control, if it is to be displayed as a part of my blog. The main reasons for this is:

  • What happens if the service gets canned? This could mean loss of comments, which would be very bad indeed. Sure, there are backup solutions, but still, it is a risk I’d rather be without.
  • Speed. This applies to all hosted services, applications, widgets, and whatnots I put on my blog: If they are loading slow, my site will suffer, and there’s nothing I can do about it.
  • Security and spam. Sure, the spam fighting plugins available isn’t perfect, but at least I have full control. What happens if someone hacks a commenting service, and what happens if a security exploit opens it up for spamming or worse? This is, again, outside of my control.

What do you think? Would you want to use a hosted comment solution like IntenseDebate or Disqus?

  1. By Björn posted on September 24, 2008 at 10:54 am
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    [...] but the comments are content [...]

    Yes that’s it. And they’re adding additional value to one’s blog. So losing them would lead to losing your content. (Gr)Avatars ok.

  2. By Luigi posted on September 24, 2008 at 11:11 am
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    A sound business decision – indeed, and that might be the problem. And then, like gravatars, ID comments functions become a prerequisite of inclusion in the WordPress Themes Directory.

    It does seem, just vaguely, a policy of locking the function and development of all things wordpress.org into a wordpress.com model, ie Automattic – or should I be less surprised…

  3. By Danny Tatom posted on September 24, 2008 at 11:55 am
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    I’d have to agree with you, I’d rather have full control of all the content on my site.

  4. By Mae posted on September 26, 2008 at 7:38 am
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    Same with you, I’d rather have direct control over my site, I hope they’d incorporate the functionalities of IntenseDebate to WordPress self-hosted blogs rather than forcing us to use the hosted one :(

  5. By Alan posted on November 13, 2008 at 12:46 pm
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    Yep, I don’t feel comfortable sending and storing my content on other servers. Akismet does it already, though… Does anyone know if Automattic does data mining from that information?

    It’s like gmail, facebook, myspace, etc… the service is “free,” but nothing is free in life! The commercialization of private data is an attrocious invasion of privacy!

    Alan

  6. By Ecommerece posted on August 10, 2009 at 8:38 am
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    Yes , out sourcing comments are beneficial for our blogs, so we should utilize them for building good links.

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