Without adequate user feedback, we’re bound to make the same product development mistakes all over again. Pretty design does not necessarily provide high conversation. Each project, no matter if it’s a website design, a mobile app, or even a newsletter layout, can benefit from comprehensive user feedback.
The following set of tools can help any web designer or business owner receive the feedback they need to improve user experience and raise conversation rates.
Redpen is targeted at remote teams who need a quick and effortless communication process for providing feedback on various visual projects. Redpen is great for freelancers and telecommute teams in the web design, development, and marketing sector who want to optimize their collaboration on visual content creation. The tool provides a convenient drag-and-drop visuals submission and point-and-click feedback system that allows users to place notes directly onto the design. Redpen is not only for one-on-one project collaborations. It’s a tool that allows multiple team members to be involved in the feedback process and provides a convenient visual layout of the strengths and weaknesses of the particular design.
Bouceapp is a quick and easy feedback tool that aids web designers and website owners in receiving tips and suggestions for design and UX improvement. Bouceapp is a free tool built by ZURB, a team of product designers that has united with the sole goal to help companies design better web products. The design submission process is simple. Users are required to submit the exact URL of the web page they wish to receive feedback. After filling in a username, the user can then leave notes by dragging and selecting a specific area for which his notes are intended. Once the notes are saved, the user can grab a live link to the feedback project and send it out to friends and colleagues.
Prevue is an easy-to-use online tool for web design feedback. It works pretty much the way Bounceapp does but here, users can set up their own private accounts. Once registered on the platform, users can set up separate projects and add multiple snapshots of their designs. On each snapshot, they can leave annotations by selecting the area of the design they want to comment on. Prevue provides a live link to these projects which can be shared with other people. Prevue has a 14-day trial with very affordable monthly plans which make it easily accessible for large agencies as well as freelancers and small businesses.
Critique is a peer product review project that expedites user feedback received. This feedback tool is developed for businesses and web designers. By taking advantage of Critique, startups are able to optimize their websites’ usability and increase their conversation rate. Web designers, on the other hand, are encouraged to submit their projects to receive feedback, get better exposure as experts in their field and connect with businesses who are working on improving their websites. The peer to peer review process requires users to send feedback on other projects in order to be able to receive feedback on their own design submissions.
Usertesting is a premium feedback tool that’s targeted at businesses and individuals who need comprehensive and reliable feedback on their web design projects. The tool connects users, designers, and companies by providing an easy system for UX testing. What makes Usertesting different from most tools is that it revolves around the creation of video feedback. For the starter price of $49, individuals are able to submit their web design projects and receive a video that shows a designated tester performing various tasks and exploring the website via different devices.
Usabilla is a company that’s dedicated to helping businesses receive the live user feedback they need to improve the user experience. The company started off as a user survey tool back in 2009. Throughout the next years, Usabilla developed its main product and expanded towards providing live user feedback for websites, email, and apps. Usabilla successfully creates a bridge between large companies and their targeted user base. It facilitates the delivery of live user feedback directly through their client’s products and simultaneously aids businesses to increase conversions and boost customer satisfaction.