Design Focus

Friday Focus 07/02/10: Rocketships

This week on Friday Focus: a bunch of sites that use rocketships in their designs. Unfortunately not all of them take the metaphor as far as one would like, but carry interesting designs nonetheless. Ready of take off?

Designs of the Week


No doubt about it, this design is slick, and customizing form elements is no walk in the park. I just wish the narrow font wasn’t so narrow, and the submit button were blue.

MB Dragan

I want the green buttons to have bigger padding (Fitts’s Law), and the portfolio info text in the carousel isn’t so readable, but I quite like this site. Putting the designer’s face into an astronaut suit is clever, and what I meant by taking the metaphor to the next level.

Noel Design

I enjoy the mixed textures and playfulness here, but I think it could stand to be more playful. The footer looks completely different from the rest of the site.

Kupferwerk Blog

Love the scribbled-on-paper touches but I feel they blend into the background too much and one wouldn’t think to look or click there.

base6 Design

Applying a grunge texture to originally glossy illustrations? Not a very good idea.


I like the overall look and feel of this site, but if you look more closely it needs polishing. It’s an 8.5, but not a 10.

HyperX Local

Lovely details, go check out the icons and other illustrations on the inside pages. My favorite part is the glass frame around the main content area.

Social Media Weekly

SEO5 Ways to Be an Ethical SEO Expert
“Today we’ll briefly look at how to engage in SEO in an ethical manner by pointing out five key techniques to avoid.”

ProgrammingUsing Firefox’s Geolocation API
“One interesting aspect of web development is Geolocation; where is your user viewing your website from? You can base your language locale on that data or show certain products in your store based on the user’s location.”

UXUX Myths
“Debunking user experience misconceptions”

Information ArchitectureCard sorting: a definitive guide
“Card sorting is a great, reliable, inexpensive method for finding patterns in how users would expect to find content or functionality.”

  1. By Victoria Blount posted on July 5, 2010 at 9:05 am
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    I like that rocket ships have been used in these designs, and the rest of the design doesn’t have to space themed.

  2. By Rory posted on July 7, 2010 at 8:11 am
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    BEST title of a blog EVER!!
    Friday Focus should always be Rocketships – as standard, across all offices and schools.
    Rocketships RULE, great collection of websites.

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